Performance Marketing Associate

Description:

We are a leading mobile entertainment company and we are continuously breaking new ground by building graphically rich mobile games, developing fun new genres of mobile entertainment and creating innovative technologies. We’ve been profitable since our launch, and the company has grown to over 200 employees. Our games have been downloaded over 200 million times by players around the world. With our pioneering team, we are uniquely capable of making original and genre-defining products as mobile devices become the primary computing device for everyone in the world. As a Performance Marketing Associate (PMA), you will contribute to building the largest, most passionate player base in the mobile gaming industry. You will manage the business side of several live games, setting strategy, managing budgets, and identifying the best marketing channels for reaching potential users. This is an excellent role for candidates with 3 or more years of experience who is excited about developing a deep marketing skill set and applying it within the rapidly evolving mobile ecosystem. Successful applicants will combine strong analytical ability, business judgment, and interpersonal skills, and will have a passion for games and other entertainment products.

What you will be doing.

  • As a PMA you will:
  • Collaborate with marketing and product team stakeholders to define marketing goals, develop marketing plans, and implement our campaigns
  • Develop customized distribution strategies and manage the marketing budget for several live games
  • Innovate on new strategies for growing our player base
  • Identify new marketing channels and manage relationships with external channel partners
  • Use analytical and modeling skills to understand channel economics and optimize campaign performance

What you need to work here.

  • Bachelor’s degree required, ideally in quantitative discipline (CS, Engineering, Math, Econ, etc.)
  • 3+ years of experience in one of the following:
  • - General business / product role at a blue chip technology company
  • - Online / mobile user acquisition or retention marketing
  • - Strategy consulting or finance (banking, PE, or VC)
  • Strong Excel skills; experience with SQL a huge plus!
  • Exceptional analytical skills and experience working in a metrics-driven organization
  • Passion for games and entertainment products a strong plus!!
  • Excellent communication and interpersonal skills

Highlights:

  • We offer fantastic benefits, including a premier PPO health plan. We cover 100% of the cost of employees’ Dental, Medical and Vision (plus 75% for their dependents). We also provide short and long-term disability and life insurance. We offer flex spending & dependent care accounts, pre-tax commuter benefits and a 401(k) plan. And most important - free lunches, dinners, drinks & snacks Monday through Friday!
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